"About the Company : Karkuvel Ayyanar Modern Rice Mills Madurai serving high-quality Rice varieties for more than 3 decades with a vision to consolidate the fragmented rice industry. In a short span of time, it has risen to be one of the leading millers and exporters in the industry. A unique business model, out of the box approach of the management, and the goodwill of the customers has enabled the company to consolidate on its leadership position. Your Trusted Rice Brand Since 37 Years : KRISHNA PONNI rice is the World's Best Ponni rice with a unique QUALITY and incredible TASTE. Rich in fibre and an excellent source of healthy nutrients. Harvested from FERTILE SOUTH India paddy fields, 100% natural and has won several hearts across TAMILNADU. Perfectly cooked rice is soft and gives a divine feeling to your taste buds. This rice makes every meal a special meal. We provide you the best and quality rice at a fair price that will definitely make you happy and come back to us again and again for their exotic taste and aroma. Your trusted brand for 37 years. Give your family THE BEST. COOKING INSTRUCTION : SOAKING TIME: Soak the rice for 25 minutes. COOKING RATIO: For one cup of rice, add 2.5 cups of water. Very Good Results! "FREE Surprise gift with each order". Benefits : Ponni rice has enormous health benefits especially for people having diabetics and high blood sugar High fiber Gluten-free Low glycemic index, thereby lowering the impact of raised blood sugar Lowers cholesterol"